Communication with a look beyond borders to identify trends, innovate, and surprise.
Come and see how we work. It all starts with the team’s immersion in the sector in which our clients operate: we outline scenarios, identify challenges, and devise the best ways to overcome them, ensuring a consistent experience for the target audience associated with the brand.
Why hire us? Quality, creativity, and accuracy with information define our brand. Our professionals are trained in creative writing and storytelling, proficient in journalistic text techniques, editorial products, and in optimizing content for digital channels.
Let us assist you in building a strong relationship network. We believe that influence is cultivated through compelling arguments. With this in mind, we establish effective dialogue channels with stakeholders, aiming to pique their interest and foster meaningful engagement.
Boost your brand’s visibility. We have the expertise and tools needed to craft a tactical plan that elevates your brand’s relevance and effectively reaches your target audiences, expanding the impact of your messages.
A team of top-notch, high-performance professionals who embody constant renewal, competence, multidisciplinary knowledge, creativity, and a results-driven approach. Our professionals were experienced in the newsrooms of major press companies and in the Communication departments of large corporations, and now are ready to integrate the most diverse communication tools to ensure a consistent and engaging brand experience across various contact channels.
Journalist, with a postgraduate degree in Business and Project Management from Fundação Instituto de Administração (FIA).
She has accumulated experience in writing for major press companies and has also led the Communication department of large corporations. She was part of the team that created the “FolhaInvest” section for “Folha de S.Paulo”, a special reporter for the magazine “Exame”, an economics reporter for “Estadão”, a Corporate Communication manager at Bradesco, and a director in the same area at the advertising agency Salles D’Arcy.
Journalist, with a PhD in Communication and Semiotics from the Pontifical Catholic University (PUC-SP).
She was at the forefront of Corporate Communication work for clients such as Liquigás, Associação Brasileira de Recuperação Energética de Resíduos (ABREN) e Abiclor (Associação Brasileira da Indústria de Álcalis, Cloro e Derivados), and several others. Managed the accounts of two energy transition projects promoted by the Inter-American Development Bank (IDB) – Rede Solar and Enerflix. She has experience in developing 360º strategies, integrating social media and press. She is in charge of the Energy branch at SP4. Additionally, she is a professor and researcher in Digital Communication.
Journalist, with an MBA in Economic and Financial Information from Fundação Instituto de Administração (FIA).
She worked for the major Brazilian newspapers “O Estado de S. Paulo” and “O Globo”, in the Economy and Finance section, and for the magazine “Claudia”, from Editora Abril. She was an editor for the real-time news service Broadcast. At SP4, she is in charge of the Finance and Infrastructure branch.
Publicist, studied Social Communication, specializing in Strategic Planning at Faculdade Cásper Líbero.
He coordinated analysis, planning, and project work for important companies and institutions, including Hospital Albert Einstein, SindusCon-SP, Camargo Corrêa, Plastivida, Grupo Tania Bulhões, P&G, and Nexter. At SP4, he is in charge of the Health Branch.
Journalist, with training in Social Sciences and Psychoanalysis, by the Instituto da Psicanalise Lacaniana, and in Visual Arts.
He was the editor of “Veja” magazine and a reporter for major Brazilian newspapers “Exame”, “Folha de S.Paulo”, and “O Globo”. He was in charge of Corporate Communication at Camargo Corrêa and has acted as an advisor and consultant in the Communication area, serving companies such as Consul, Embraco, Natura, Qualicorp, and Rede D’Or. At SP4, he is part of the Health branch.
Publicist, with a postgraduate degree in Business Administration and Marketing from Fundação Getúlio Vargas (FGV).
She was a marketing manager for 15 years at Baxter and provided consultancy for companies such as Qualicorp and Rede D’Or. At SP4, she works at the Health branch.
Come meet us!
Products and services
- Communication Planning
- Brand positioning (branding)
- Reputation management
- Crisis management
- Image and visibility analysis
- Thought leadership
- 360º planning
- Corporate publications and house organs (newsletters, newspapers, and magazines)
- Branded content
- Special projects (corporate milestone books, cross-media projects, and campaigns)
- Establishment of effective dialogue channels with key stakeholders: journalists (press office), influencers, customers, associates, and collaborators
- Social media management (corporate profiles and executive positioning projects)
- Media training
- Press relations
- Press conferences and web conferences
- Expanded disclosure, including podcasts and influencer networks, in addition to traditional media
- Text optimization techniques for search engines (SEO)
- Performance-oriented social media investments
Welcome to SP4!
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